Steph Curry shares vision for Curry Brand to rival Air Jordan after snubbing Nike

Steph Curry shares vision for Curry Brand (Image Source: IMAGN)

Golden State Warriors superstar Steph Curry shared what he envisions for his Curry Brand. Back in 2013, Curry decided to sign with Under Armour to become their cover athlete for their basketball shoe line.

Before signing with them, basketball apparel company giant Nike offered a similar deal with Steph. However, the Warriors star turned it down to join Under Armour instead.

During an interview with Emily Chang, Curry explained why he took the risk of joining a brand that wasn't known for selling basketball merchandise. Steph understood that because there were little to no basketball athletes signed with Under Armour, he felt like there was more room to grow.